{"id":4130,"date":"2018-12-19T18:00:07","date_gmt":"2018-12-19T16:00:07","guid":{"rendered":"https:\/\/www.monopol-colors.ch\/the-coolest-white\/"},"modified":"2024-09-17T11:16:57","modified_gmt":"2024-09-17T09:16:57","slug":"the-coolest-white","status":"publish","type":"post","link":"https:\/\/www.monopol-colors.ch\/en\/the-coolest-white\/","title":{"rendered":"The Coolest White &#8211; Cooling down the planet with paint"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1><strong>The Coolest White &#8211; Cooling down the planet with paint<\/strong><\/h1>\n<p><strong>Our cities are becoming increasingly hot, which has a significant impact on urban life and the environment. <\/strong><strong>We have developed a solution that achieves the opposite effect.<\/strong><\/p>\n<p>The world is facing urgent challenges that require innovative and sustainable solutions. A decisive contribution to this comes from Monopol Colors, which has developed a ground-breaking innovation in collaboration with Ben van Berkel, the renowned architect and founder of the Dutch architecture firm UNStudio: The Coolest White, a cutting-edge coating that not only protects buildings, but also actively cools them. In an insightful video, Ben van Berkel shares his visionary thoughts and the thinking behind this development.<\/p>\n<p><strong>The urban heat island effect<\/strong><\/p>\n<p>The urban heat island effect is a phenomenon in which urban areas have significantly higher temperatures than the surrounding rural areas. Today, more than half of the world&#8217;s population already lives in such urban areas, and according to United Nations forecasts, this proportion will rise to 68% by 2050. The causes of this effect are manifold: dark building materials used in buildings and streets absorb more sunlight and convert it into heat. At the same time, the lack of green spaces that could act as natural cooling systems and the waste heat from air conditioning systems contribute to further warming. These cumulative factors lead to the overheating of urban areas, which is an increasing burden on life in the city.<\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-14343\" src=\"https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest_white_bg2-1920x1080-1-768x432.jpg\" alt=\"\" width=\"768\" height=\"432\" srcset=\"https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest_white_bg2-1920x1080-1-768x432.jpg 768w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest_white_bg2-1920x1080-1-1024x576.jpg 1024w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest_white_bg2-1920x1080-1-300x169.jpg 300w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest_white_bg2-1920x1080-1-1536x864.jpg 1536w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest_white_bg2-1920x1080-1-1440x810.jpg 1440w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest_white_bg2-1920x1080-1-414x233.jpg 414w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest_white_bg2-1920x1080-1-1140x640.jpg 1140w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest_white_bg2-1920x1080-1-890x500.jpg 890w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest_white_bg2-1920x1080-1-445x250.jpg 445w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest_white_bg2-1920x1080-1.jpg 1920w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/strong><\/p>\n<p><strong>A solution with global potential<\/strong><\/p>\n<p>However, there is an effective solution to combat rising temperatures in urban areas: a special coating that reflects sunlight and thus reduces the heating of buildings. The Coolest White, a revolutionary coating system developed by Monopol Colors, offers just that. Equipped with a particularly high Total Solar Reflectance (TSR), this coating ensures that surfaces absorb significantly less heat. This results in less heat being radiated into the environment, significantly reducing temperatures both inside and outside buildings. By reducing the energy required for air conditioning, this technology also helps to reduce energy consumption and the associated CO2 emissions.<\/p>\n<p><strong>Technology that delivers what it promises<\/strong><\/p>\n<p>The Coolest White is based on ultra-durable fluoropolymer technology (FEVE), which offers exceptional durability and resistance. This technology ensures that the coating retains its function and aesthetics for decades, even under extreme climatic conditions. The increased abrasion resistance ensures that the surface remains intact even under heavy use, which is particularly important in urban environments. The Coolest White thus sets new standards in the construction industry and demonstrates how innovative solutions can help combat climate change and improve the quality of life in cities.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-14346\" src=\"https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/unstudio-coolest-white-paint-designboom03-768x479.jpg\" alt=\"\" width=\"768\" height=\"479\" srcset=\"https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/unstudio-coolest-white-paint-designboom03-768x479.jpg 768w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/unstudio-coolest-white-paint-designboom03-300x187.jpg 300w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/unstudio-coolest-white-paint-designboom03-414x258.jpg 414w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/unstudio-coolest-white-paint-designboom03.jpg 818w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/p>\n<p>This advanced coating is not only a technical masterpiece, but also a significant step towards a more sustainable and liveable urban future.<\/p>\n<p><strong>Lionel Schlessingers Vision<\/strong><\/p>\n<p>In the YouTube video, Lionel Schlessinger describes in detail his vision for the ground-breaking coating &#8220;The Coolest White&#8221;. He explains how this innovative coating not only helps to reduce temperatures in urban areas, but also how it could have a significant impact on the architecture of the future. The video offers in-depth insights into his ideas and shows the role &#8220;The Coolest White&#8221; can play in overcoming urban challenges.[\/vc_column_text]<div class=\"wpb_video_column wpb_content_element small white\"><div class=\"wpb_wrapper\"><div class=\"teaser-single row teaser-video no-link\"><div class=\"col-sm-12\"><div class=\"video-container youtube\"><iframe data-src=\"https:\/\/www.youtube.com\/embed\/VTWGTnprbR8?rel=0&amp&showinfo=0&controls=1\" width=\"560\" height=\"315\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen=\"\" class=\"lazy\"><\/iframe><div class=\"video-container-overlay\"><div class=\"half-circle-spinner\"><div class=\"circle circle-1\"><\/div><div class=\"circle circle-2\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_pdf_column wpb_content_element small white\"><div class=\"wpb_wrapper\"><a href=\"https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/mon_\u2122_cw_web.pdf\" target=\"_blank\">Technical data sheet<\/a><a href=\"https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/tsr_maesurements_coolest_white.pdf\" target=\"_blank\">TSR Measurements<\/a><a href=\"https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/abrasion_extract.pdf\" target=\"_blank\">Abrasion resistance test<\/a><\/div><\/div>[vc_column_text css=&#8221;&#8221;]<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-14294\" src=\"https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest-white-logos-768x193.png\" alt=\"\" width=\"481\" height=\"121\" srcset=\"https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest-white-logos-768x193.png 768w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest-white-logos-1024x258.png 1024w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest-white-logos-300x76.png 300w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest-white-logos-414x104.png 414w, https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest-white-logos.png 1064w\" sizes=\"auto, (max-width: 481px) 100vw, 481px\" \/>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;] The Coolest White &#8211; Cooling down the planet with paint Our cities are becoming increasingly hot, which has a significant impact on urban life and the environment. We have developed a solution that achieves the opposite effect. The world is facing urgent challenges that require innovative and sustainable solutions. A decisive contribution to [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"tags":[],"class_list":["post-4130","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Story: The Coolest White \u2013 UNStudio | Monopol Colors<\/title>\n<meta name=\"description\" content=\"Together with Ben van Berkel of UNStudio, Monopol Colors hopes to offer a partial solution to climate problems with The Coolest White.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.monopol-colors.ch\/en\/the-coolest-white\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Story: The Coolest White \u2013 UNStudio | Monopol Colors\" \/>\n<meta property=\"og:description\" content=\"Together with Ben van Berkel of UNStudio, Monopol Colors hopes to offer a partial solution to climate problems with The Coolest White.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.monopol-colors.ch\/en\/the-coolest-white\/\" \/>\n<meta property=\"og:site_name\" content=\"Monopol Colors\" \/>\n<meta property=\"article:published_time\" content=\"2018-12-19T16:00:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-17T09:16:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.monopol-colors.ch\/wp-content\/uploads\/coolest_white_bg2-1920x1080-1-768x432.jpg\" \/>\n<meta name=\"author\" content=\"Simon Gantner\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Simon Gantner\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.monopol-colors.ch\/en\/the-coolest-white\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.monopol-colors.ch\/en\/the-coolest-white\/\"},\"author\":{\"name\":\"Simon Gantner\",\"@id\":\"https:\/\/www.monopol-colors.ch\/de\/#\/schema\/person\/316d756b6e7007af14e627ddaf855c4c\"},\"headline\":\"The Coolest White &#8211; 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